REVAMPING GIBRALTAR TOURISM

SPECIAL REPORT by PETER TABERNER

As the peak of the tourist season approaches the Gibraltar Tourist Board has launched a revamp and rebrand of Visit Gibraltar, which was recently launched at the Wessex Lounge.


The new changes are not just limited to the marketing logos that have been rejuvenated for the Visit Gibraltar website and for marketing materials, where the colloquial nickname “Gib” has been withdrawn for the full Gibraltar name on the site.

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